| Dirt Rag | |||||||
| Issue# | 147 | 148 | 149 | 150 | 151 | 152 | 153 |
| Cover Date | 2.15 | 4.1 | 5.15 | 7.1 | 8.15 | 10.1 | 11.15 |
| Space Deadline | 12.10 | 1.28 | 3.11 | 4.29 | 6.3 | 7.29 | 9.30 |
| Materials Due | 12.17 | 2.4 | 3.18 | 5.6 | 6.10 | 8.5 | 10.7 |
|
|
|
|
|
|
|
|
| Bicycle Times | ||||
| Issue# | 5 | 6 | 7 | 8 |
| Cover Date | 3.1 | 6.1 | 9.1 | 12.1 |
| Space Deadline | 12.31 | 4.1 | 7.1 | 9.2 |
| Materials Due | 1.7 | 4.6 | 7.8 | 9.9 |
|
|
|
|
|
File Format
PDF (preferred!)
TIFF (300dpi or greater)
EPS (embed all fonts and images)
The preferred format for electronic
materials is Adobe PDF. Please make
your PDF press-optimized.
Please name files “Company Name and issue#” For example: Kona124.pdf
Proofs
Advertisers must provide a proof for
us to verify ad content. While a JPEG
proof is acceptable, a SWOP proof
must be provided for us to check for
color shifts.
File Transfer
FTP is the easiest way to send electronic
materials. Please email the
art director once your file has
uploaded. FTP settings for uploading
files are as follows:
Host: ftp.dirtragmag.com
User ID: advertiser@dirtragmag.com
Password: sillyCAR (case sensitive)
Advertisers may choose to send us a CD or DVD. Please label the disk with your company name and issue#.
You may email files under 5MB to artdirector@dirtragmag.com. We recommend using a program like Stuff-It for multi-part attachments to preserve file integrity.
Important Notes
• A full page trims to 8” x 10.75”
• Allow .125” bleed when
appropriate
• Keep live matter .25” from edges
• Perfect bound, no gutter
allowance
• Design is $50/hr (1 hr. minimum)
If you have additional questions or concerns please contact Amanda at artdirector@dirtragmag.com
| Frequency Discounts | ||||||
| Premium Positions | 1X | 2X | 3X | 4X | 7X | 11X |
| Page One Spread | $5,353 | $5,086 | $4,818 | $4,550 | $4,283 | $4,015 |
| Inside Back Cover | $3,455 | $3,283 | $3,110 | $2,937 | $2,764 | $2,592 |
| Back Cover | $4,461 | $4,238 | $4,015 | $3,792 | $3,569 | $3,346 |
| Spread | $4,990 | $4,741 | $4,491 | $4,242 | $3,992 | $3,743 |
| Junior Spread | $3,142 | $2,985 | $2,828 | $2,671 | $2,514 | $2,357 |
| Edit Openers | $3,272 | $3,108 | $2,944 | $2,781 | $2,617 | $2,454 |
|
|
|
|
|
|
|
| Glorious Four Color | ||||||
| Full Page | $2,974 | $2,825 | $2,677 | $2,528 | $2,379 | $2,231 |
| Two Thirds Page | $2,352 | $2,235 | $2,117 | $1,999 | $1,882 | $1,764 |
| Half Page Island | $1,963 | $1,865 | $1,767 | $1,668 | $1,570 | $1,472 |
| Half Page Horizontal | $1,676 | $1,593 | $1,509 | $1,425 | $1,341 | $1,257 |
| Third Page | $1,379 | $1,310 | $1,241 | $1,172 | $1,103 | $1,034 |
| Quarter | $1,163 | $1,104 | $1,046 | $988 | $930 | $872 |
| Sixth | $773 | $735 | $696 | $657 | $619 | $580 |
| Eighth | $568 | $539 | $511 | $483 | $454 | $426 |
| Twelfth | $406 | $385 | $365 | $345 | $324 | $304 |
| One Inch | $249 | $236 | $224 | $211 | $199 | $187 |
|
|
|
|
|
|
|
| Good Old Black and White | ||||||
| Full Page | $2,180 | $2,071 | $1,962 | $1,853 | $1,744 | $1,635 |
| Two Thirds Page | $1,575 | $1,496 | $1,418 | $1,339 | $1,260 | $1,181 |
| Half Page Island | $1,250 | $1,188 | $1,125 | $1,063 | $1,000 | $938 |
| Half Page Horizontal | $1,200 | $1,140 | $1,080 | $1,020 | $960 | $900 |
| Third Page | $820 | $779 | $738 | $697 | $656 | $615 |
| Quarter | $625 | $594 | $563 | $531 | $500 | $469 |
| Sixth | $420 | $399 | $378 | $357 | $336 | $315 |
| Eighth | $320 | $304 | $288 | $272 | $256 | $240 |
| Twelfth | $220 | $209 | $198 | $187 | $176 | $165 |
| One Inch | $120 | $114 | $108 | $102 | $96 | $90 |
|
|
|
|
|
|
|
| Frequency Discounts | ||||||
| Premium Positions | 1X | 2X | 3X | 4X | 7X | 11X |
| Page One Spread | $3,990 | $3,791 | $3,591 | $3,392 | $3,192 | $2,993 |
| Inside Back Cover | $2,495 | $2,370 | $2,246 | $2,121 | $1,996 | $1,871 |
| Back Cover | $3,375 | $3,206 | $3,038 | $2,869 | $2,700 | $2,531 |
| Spread | $3,750 | $3,563 | $3,375 | $3,188 | $3,000 | $2,813 |
| Junior Spread | $2,450 | $2,328 | $2,205 | $2,083 | $1,960 | $1,838 |
| Edit Openers | $2,550 | $2,423 | $2,295 | $2,168 | $2,040 | $1,913 |
|
|
|
|
|
|
|
| Glorious Four Color | ||||||
| Full Page | $2,250 | $2,138 | $2,025 | $1,913 | $1,800 | $1,688 |
| Two Thirds Page | $1,770 | $1,682 | $1,593 | $1,505 | $1,416 | $1,328 |
| Half Page Island | $1,500 | $1,425 | $1,350 | $1,275 | $1,200 | $1,125 |
| Half Page Horizontal | $1,350 | $1,283 | $1,215 | $1,148 | $1,080 | $1,013 |
| Third Page | $1,125 | $1,069 | $1,013 | $956 | $900 | $844 |
| Quarter | $1,050 | $998 | $945 | $893 | $840 | $788 |
| Sixth | $700 | $665 | $630 | $595 | $560 | $525 |
| Eighth | $525 | $499 | $473 | $446 | $420 | $394 |
| Twelfth | $375 | $356 | $338 | $319 | $300 | $281 |
| One Inch | $225 | $214 | $203 | $191 | $180 | $169 |
|
|
|
|
|
|
|
| Good Old Black and White | ||||||
| Full Page | $1,650 | $1,568 | $1,485 | $1,403 | $1,320 | $1,238 |
| Two Thirds Page | $1,200 | $1,140 | $1,080 | $1,020 | $960 | $900 |
| Half Page Island | $975 | $926 | $878 | $829 | $780 | $731 |
| Half Page Horizontal | $900 | $855 | $810 | $765 | $720 | $675 |
| Third Page | $750 | $713 | $675 | $638 | $600 | $563 |
| Quarter | $600 | $570 | $540 | $510 | $480 | $450 |
| Sixth | $375 | $356 | $338 | $319 | $300 | $281 |
| Eighth | $250 | $238 | $225 | $213 | $200 | $188 |
| Twelfth | $175 | $166 | $158 | $149 | $140 | $131 |
| One Inch | $100 | $95 | $90 | $85 | $80 | $75 |
|
|
|
|
|
|
|
contact Andy Bruno at advertise@BicycleTimesMag.com
Ad Size
Two page bleed
Full page bleed
Full page
Junior spread
Two thirds page vertical bleed
Two thirds page vertical
Half page island
Half page horizontal
Third page vertical
Third page horizontal
Third page square
Quarter page vertical
Quarter page horizontal
Sixth page vertical
Sixth page horizontal
Eighth page vertical
Twelfth page
1” display classified
16.25 x 11, trims to 16 x 10.75
25 x 11, trims to 8 x 10.75
7 x 10
15 x 5
5.25 x 11, trims to 5 x 10.75
4.625 x 10
4.625 x 7.375
7 x 4.875
2.25 x 10
7 x 3.25
4.625 x 4.875
3.375 x 4.875
4.625 x 3.5
2.25 x 4.875
4.625 x 2.375
2.25 x 3.375
2.25 x 2.375
2.25 x 1